Brand Strategy Workshop 3

This bespoke session aims to deal with your specific needs in depth. It encourages and develops a creative thinking approach and will give you an opportunity to apply design-led thinking using a range of proven tools and techniques. This day is designed to help you identify how to use design and brand strategy to help deliver commercial success and enhance business performance.

Who Should Attend

Middle management professionals, marketeers, creative directors, design managers, brand champions, advertising & promotion executives or PR and media related personnel, who are aiming to improve their skills, update knowledge, learn about competitors’ best practice, and equip themselves and their organisations with innovative strategic thinking.

The Objectives

To help sharpen your understanding of innovative skills and methods to respond to our new tech, fast changing, unpredictable and less tangible marketplace by discovering how design can improve your strategies to:

• get your product/brand chosen
• be one step ahead of your competitors
• make profit through building brand value
• retain credibility, trust and meaning